Investment Proposition

The Gym Group was founded in 2007 by our Chief Executive Officer, John Treharne. We now operate 128 low cost, high quality gyms across the UK.

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MARKET OPPORTUNITY

Low cost segment leading the growth of the UK health and fitness market.

  • Fastest growing low cost operator
  • Opportunities arising from local authorities and the mid market
  • We have built strength within the South East
  • Creating strength through clusters of sites

TECHNOLOGY-LED BUSINESS MODEL

Investment in technology has created a low cost, high margin business.

  • New Member Management System launched in 2017
  • Enhancing use of data to aid commercial decision making

COMPELLING CUSTOMER PROPOSITION

Attractive low cost product drives high levels of member acquisition. 

  • Developments to our marketing and CRM strategies
  • Focusing on customer satisfaction through Net Promoter Score
  • Developing the product and proposition¬†

HIGH QUALITY GYM ESTATE

Disciplined site selection process assisted by attractive covenant for landlords.

  • Flexible approach to expansion
  • Opportunities from excess retail space
  • Adapting the model for smaller catchments
  • Opportunity for high quality site expansion continues

ATTRACTIVE FINANCIAL MODEL

High returns on capital, maintained as the market develops.

  • Reductions in capital cost in all areas
  • Strong balance sheet enables high quality site maintenance programme and drives competitive advantage